Cleo's, Ricki's and Bootleggers remain national chains based in Winnipeg with a history going back 85 years. Between the Cleo's and Ricki's stores they have 214 locations coast to coast owned by Parian Logistics which has its head office and warehouse in the old McLeod-Stedman/Truserv/Ace building on McGillivary.
The new concept for Cleo's is a little brighter and Polo Park revealed earlier this month. It is being spread out across the country. Between the three store brands, Parian focuses on women from younger to older. In some cases they have combined Ricki's and Cleo's and others they have put put Ricki's and Bootleggers together. However, Cleo's is the brand they are trying to develop as a standalone store.
In recent months Polo Park has solidified it's hold as premier mall in the province and is currently ranked number 15 in the country. The vacancy rate has been low and when Christmas comes around, they are usually fully leased. Parian with brands like Cleo's wants to be in malls like Polo Park and to be able to show off their new concepts here.
Despite the attractiveness of U.S. brands, companies like Cleo's and Ricki's continue to thrive as they seem to know what Canadian consumer needs are.
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