The Keg closed the Garry Street Keg in June to make way for their very large location at Donald and St. Mary. The old Keg built into a converted Hudson's Bay auto garage from 1911 was the first location of the national chain in Manitoba. Originally The Keg n' Cleaver, the restaurant kept the brick interior and in 1975 became famous for the lounge became an attraction for the young and poor crowd. This reputation continued for much of its early years.
As the menu changed and prices went up, The Keg attracted lawyers from up and down Broadway and Portage and Main. It was also a place where gay community people felt they could go for lunch and dinner near venues close by. Fort Garry Hotel patrons who skip across the street as well to enjoy steak dinners. For Jets fans though, the restaurant was just a bit too small and a just a bit too far from the arena.
The new gigantic Keg will open close to Jets season start. At St. Mary and Donald, it is kitty corner to the arena and success. The permanent boarding up the old location that is iconic, attractive and has a patio seemed impossible. However, the terrible demise of the former Earl's, now former Boujee on Main, with three arsons and imminent demolition shows that problem with downtown properties. They need security and active use to keep them safe.
GRETA will have the patio active by Labour Day and the pub active by November of 2026. The vibe is retro but should appeal from Generation Z to Baby Boomers. However, it is the Gen Z crowd that is bringing back interactive retro. This could be their place. The street food menu of smash burgers and the like could attract a wider crowd. Young lawyers don't just love big steaks. Attracting a younger crowd than the partners of law firms might be the tonic the downtown needs.
With all the bad news we have seen downtown, items like this indicate that businesses are still seeing opportunity to invest and attract customers.
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