|Safeway Brandon Shoppers Mall|
The closure by Sobey's, Safeway and Target has had many landlords scrambling across western Canada to find new tenants. Not all have found ready parties interested in jumping in right away.
For Brandon people, this will be a good opportunity to be part of a gym with national reach. No more drop in fees while in Winnipeg or elsewhere as it will be an extension of their home location. The national TV ads by Goodlife should already give people in the area brand awareness of the gym, if not is amenities.
As for Goodlife, Brandon will be an excellent location in that the city a growing community, the second largest city in the province and a regional hub. Brandon Shoppers Mall is akin to Polo Park in terms of importance in the city. The new Goodlife will employ around 40 people and open in 2017.